Wednesday, January 21, 2009
Goodbye Bush!
Headline "History in the making"
Photograph of President Obama holding a child
Veet "Goodbye Bush" advertisement
Advertisements have always been opportunistic. Any large scale event is sure to draw the creation juice from marketing professionals. Just think superbowl.
Here we have a fine example of that concept. The Veet advertisement pictured is very simple, consisting of nothing but 2 words (not even about the product!) and a logo. Yet, it is somehow extremely powerful. It takes full advantage of the political state of America. Why not? Props to the designer.
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The architect Mies Van Rohe coined the maxim that "less is more." I think this ad is a great example of that.
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